Product Marketing
AI Summary
Own product marketing for a developer-tools company, defining positioning and messaging, coordinating product launches, creating content, and building workflows to accelerate go-to-market.
About this role
At Composio, we are building infrastructure that allows agents to communicate with the tools you use for work including Github, Gmail, Notion, Salesforce, etc. We are a small team of engineers wrangling problems from context to search, that help us provide the most capable bridge between your agents and your tools.
We raised a $25M Series A from Lightspeed with some incredible angels like Guillermo Rauch (CEO of Vercel), Dharmesh Shah (CTO of Hubspot), Gokul Rajaram. Beginning of this year we 3x our ARR, our customer range from your friends in the YC batch to Wabi, Glean, Zoom and many more.
what you'll do?
- define how the world talks about Composio — build our positioning and messaging from scratch and ensure we have a cohesive narrative that flows across every channel, surface, and conversation.
- own every product launch — coordinate the angle, the sequence, the channels, and the assets. our engineering team builds exceptional products — you make sure the world knows about them.
- identify and close content gaps — case studies, landing pages, comparison pages, white papers. what do people need to know that we aren't telling them?
- build agentic workflows that level up the entire marketing team — dogfood our product to build powerful workflows that accelerate team velocity. (the product is very good — this is easier than you think)
- be the voice of the market internally — track the ecosystem, know what competitors are shipping, and demonstrate deep empathy for our customers and the pain points they feel.
"must haves"
if you are very good, nothing is a must per-se
- core product marketing
- background in product marketing at a developer tools / developer infrastructure company (not just generic B2B SaaS)
- has built positioning and messaging from scratch for a technical product — not inherited or iterated on existing work
- have owned at least one significant product launch end-to-end
- technical fluency — can sit in on engineering discussions and translate that into clear value props without needing everything spoon-fed
- typist — strong writer. we'll evaluate on writing quality — blog posts, landing pages, launch copy.
- human — you build trust and admit what you don't know
Skills
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