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Suger.io

Posted 25 days ago

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Product Marketing Manager

VancouverHybridFull-time

AI Summary

Product Marketing Manager at Suger.io. Owns positioning, messaging, and go-to-market strategy for cloud marketplace products; leads product launches and builds sales enablement for revenue leaders and RevOps buyers.

About this role

About Us

Suger is a YC-backed, Series A B2B SaaS company helping software vendors scale revenue through cloud marketplaces like AWS, Azure, and GCP. We power the entire cloud GTM motion — listing, co-selling, transaction, and revenue operations — for fast-growing software companies. We're headquartered in San Francisco with a growing engineering hub in Vancouver, and we're preparing for our next stage of growth.

Today, we’re working 300+ amazing customers, ranging from top AI companies like the LLM labs, Decagon, Glean, to large enterprises like Snowflake, Workday, and Intel.

As our Product Marketing Manager, you'll be a foundational marketing hire, owning how Suger is positioned, packaged, and communicated to the market. You'll sit at the intersection of Product, Sales, and Customer Success - translating a technical, fast-evolving product into messaging that resonates with revenue leaders, cloud alliance teams, and RevOps buyers.

We work in a hybrid work model, with 4 days per week in the Downtown office.

In this role, you will

  • Own positioning and messaging across the Suger product suite, differentiating us in the cloud marketplace and cloud GTM category
  • Lead product launches end-to-end: narrative, launch plans, enablement, and post-launch measurement
  • Build sales enablement assets - pitch decks, battlecards, one-pagers, case studies - that help AEs and CSMs win and expand accounts
  • Develop customer and market insights through win/loss analysis, customer interviews, and competitive research
  • Partner with Product on roadmap storytelling and with Sales on deal support for strategic opportunities
  • Create content that drives pipeline: website copy, solution briefs, webinars, and thought leadership on cloud marketplace GTM
  • Support co-marketing initiatives with cloud partners (AWS, Azure, GCP)

    • We're seeking someone with experience including:

  • 3+ years of experience in B2B SaaS or tech marketing, with meaningful time spent in a fast-paced startup environment. (bonus: cloud infrastructure, marketplaces, RevOps, or fintech-adjacent products) Ambiguity doesn't scare you - it excites you as an opportunity to build.
  • Proven track record launching products and building messaging for technical buyers.
  • You are proficient with LLMs/AI assistants and automation platforms (e.g., Claude Code, n8n) to force-multiply your output.
  • Strong writing and storytelling skills — you can turn complex workflows into crisp, compelling narratives.
  • Experience partnering closely with sales teams and building enablement that actually gets used
  • Comfort with ambiguity and ownership — you've thrived at an early-stage startup or built a PMM function from limited resources
  • Familiarity with cloud marketplaces (AWS Marketplace, Azure Marketplace, GCP Marketplace) or cloud alliance ecosystems is a strong plus

    • Why You Join Us

  • Base Pay Range: $90,000 - 130,000 CAD
  • Competitive compensation and equity plan.
  • Monthly office stipends for lunch and commute-related benefits.
  • Extended health care, dental, vision, and life insurance.
  • Work alongside a top-notch team with experience at Google, Meta, Salesforce, Pave, Motive, and Square - building AI agent and AI infrastructure SaaS that powers revenue workflows.
  • Own a major pillar of our go-to-market strategy from day one — a foundational role with ownership over our market narrative as we scale toward Series B.

    • Skills

    AIB2B SaaSClaude CodeCLVCRMLLMsMarketplaceN8nRevOpsSaaS

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