Posted 5 months ago
Senior Performance Marketing Specialist
AthensRemoteFull-time
AI Summary
A senior performance marketing specialist plans and manages digital ad campaigns, analyzes performance data to optimize ROI, runs tests, and collaborates with cross-functional teams to improve conversion and client outcomes.
About this role
STRADIGI CONSULTING of behalf of a top Performance Marketing Agency is looking for a Senior Performance Marketing Specialist to join their team.
Key Responsibilities:
* Plan, create and manage Google Ads campaigns across a variety of channels
* Measure, refine & report performance of all digital marketing campaigns against ROI goals
* Identify trends and insights and optimize spend based on performance
* Plan, execute and measure tests across ad creative and landing pages to optimize conversion
* Collaborate with internal teams to evaluate, test and refine the end-to-end multi-channel customer experience
* Ensure the quality and accuracy of all client-facing deliverables
* Develop, communicate and monitor growth and efficiency targets for client campaigns and agency business
* Collaborate with Account and Design Teams to develop digital plans that support client objectives
Requirements
* University degree in Finance, Mathematics, Business Administration (Msc is a plus)
* At least 2 years of experience in Performance Marketing Campaigns Managment (Google and Social Ads)
* Data-driven and proven ability to analyze data for insights through Google Analytics
* Proficiency in MS Excel is a must
* Strong analytical mindset with ability to measure, test & refine
* Strong communication and organizational skills
* Ability to self-manage while handling projects under tight deadlines
* Google Ads Certification is a plus
Benefits
* Competitive salary
* Private health insurance
* Inspiring and challenging projects
* Growth opportunities
* Continuous Education
Skills
A/b TestingCampaign ManagementConversion Rate OptimizationGoogle AdsGoogle AnalyticsMicrosoft ExcelMulti-channel MarketingPerformance Marketing
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