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MYOB

Posted 1 month ago

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Senior Product Marketing Manager - Monetisation

SydneyHybrid

AI Summary

Senior Product Marketing Manager - Monetisation at MYOB, defining and executing pricing and packaging strategies to drive revenue growth across SME products.

About this role

We’re a leading business management solution with a core purpose: helping more businesses in Australia and New Zealand start, survive and succeed.

At MYOB, we believe what’s good for one business is good for all business—and for all of us. Whether you support them, work for them, or dream of building your own, when businesses run smoothly, everybody feels it. Owners, employees, customers, suppliers—even families. That’s why we’re here: to give every person in business the tools they need to focus on what really matters and do Big Things—whatever big looks like for them.

And for you? Joining MYOB means being part of that impact. It means using your skills to help businesses thrive, shaping the future of work, and growing alongside the people and communities we support. Because while we’re the business of software, we’re really in the business of people. And that makes MYOB Everyone’s Business.

About the role

As our Senior Product Marketing Manager - Monetisation, you’ll be the commercial engine behind how we price, package and drive revenue growth across our SME product portfolio. Sitting at the intersection of product, marketing, finance and data, this role is focused on turning innovation (particularly AI capabilities) into scalable, high-impact revenue streams.

You’ll lead the development of pricing and monetisation strategies, continuously optimising how we structure our products to deliver meaningful value for customers while maximising commercial outcomes. This is a highly strategic and visible role, requiring strong executive presence, analytical depth and the ability to operate autonomously to influence senior stakeholders and shape the product roadmap.

What will keep you busy...

  • Define and execute pricing and packaging strategies that optimise revenue, drive adoption and balance customer value
  • Analyse product usage, market trends and customer behaviour to identify monetisation opportunities and pricing improvements
  • Build commercial business cases, revenue models and forecasts for new initiatives and product investments
  • Partner cross-functionally with Product, Finance, Sales and Data teams to align on strategy and drive execution
  • Lead go-to-market planning for pricing changes, feature monetisation and portfolio updates
  • Develop compelling value propositions and messaging that clearly articulate the ROI of premium features
  • Monitor market dynamics, competitive pricing and emerging AI trends to inform ongoing strategy

    • What we'd love to see from you....

  • Proven experience in product marketing, pricing, monetisation or commercial strategy (B2B SaaS highly regarded)
  • Strong analytical capability, with experience in pricing analysis, revenue modelling and data-driven decision making
  • Demonstrated ability to operate autonomously, showing initiative and bringing strategic recommendations to life
  • Confidence engaging and influencing senior stakeholders, with strong executive presence and communication skills
  • Experience working cross-functionally in complex organisations, partnering with teams such as Product, Finance and Sales
  • Familiarity with AI tools and/or experience monetising new technologies or innovative product features
  • Backgrounds in product marketing, commercial analysis, pricing strategy, or go-to-market roles will all be considered

    • Skills

    AI ToolsB2B SaaSData-driven Decision MakingGo-to-market StrategyMonetisation StrategyPricing AnalysisProduct MarketingRevenue Modelling

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