Posted 164 months ago
MANAGER STRATEGY AND PLANNING
AI Summary
Plans and leads media strategy and campaign development; analyzes audience data and media habits; recommends media types and placements; and leads strategy presentations.
About this role
MANAGER STRATEGY AND PLANNING
A reputable media agency and its subsidiary company with head office in Lagos require seasoned professional to fill this vacant position.
Liaise with the creative agency team, clients contact and consumers to develop media strategies and campaigns.
Analyze data using specialist software like Mediastar.
Identify target audience and analyze their characteristics, behavior and media habits.
Recommend the most appropriate types of media to use, as well as the most effective time spans and locations.
Lead strategy document presentations.
Qualifications
Must have Bachelor's degree in Social Sciences from a reputable Institution.
MBA would be an added advantage.
Must have minimum of 7 years hands-on experience at least 3 of which should be in a senior mgt advertising agency.
Must be a registered member of APCON
Good knowledge of Microsoft Office suite-word and excel.
Must be between the ages of 32-40 years.
Skills
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