Posted 158 months ago
Mobile Marketing Manager
AI Summary
Manages global mobile marketing campaigns for a social gaming company, handling budgets over €500K, driving customer acquisition, and optimizing paid acquisition performance.
About this role
Mobile Marketing Manager
We have an opportunity of a Mobile Marketing Manager with a leading social gaming companies worldwide.Their games are played every month by more than 42 million people (8M per day), which puts them in the top 4 gaming developers on Facebook.
They currently have more than 140 talented employees of many different nationalities who enjoy creating high-quality games, and working in a young and fast paced environment.
- Manage mobile marketing campaigns at a global level – through agencies or in house. Working with budgets bigger than 500K Euros.
- Develop creative and innovative solutions for customer acquisition.
- Manage paid acquisition marketing efforts to achieve Volume, Quality and ROI goals.
- Explore and test new acquisition channels.
- Run A/B tests to optimize acquisition efforts and return.
- Analyse campaigns results to evaluate activities successes and optimizations needed.
Qualifications
• Graduate in Economics or similar degree
• At least 2 years experience in mobile customer acquisition
• Creative and innovative thinking
• Strong analytical skills
• A keen desire to work in the Gaming industry
Interesting work benefits offered.
Additional Information
Skills
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